Acta Informatica Pragensia 2014, 3(1), 1-7 | DOI: 10.18267/j.aip.312788

Analýza dopadu úniků dat na tržní hodnotu firem v období 2008 - 2012

Tomáš Klíma, Adam Krbušek
Katedra systémové analýzy, Fakulta informatiky a statistiky, Vysoká škola ekonomická v Praze, nám. W. Churchilla 4, 130 67 Praha 3

Za posledních patnáct let dochází k nárůstu počtu i závažnosti datových úniků u firem nakládajících s důvěrnými daty zákazníků a dalších osob. Cílem řady zkoumání bylo posoudit dopad takovýchto incidentů na tržní hodnotu postižených firem, nicméně všechny se zabývaly úniky před rokem 2008. Cílem tohoto příspěvku je představit výzkum, v rámci kterého byla provedena analýza dopadu úniků dat na tržní hodnotu na vzorku 27 firem postižených takovýmto incidentem mezi léty 2008 a 2012.

Keywords: únik dat, tržní hodnota, analýza dopadu

Analysis of the Impact of Data Breaches on the Market Value of Companies in the Period 2008 - 2012

In the last fifteen years we can observe significant rise in the number and seriousness of the data breaches among the companies dealing with customer data. The aim of many analyses was to determine the impact of these breaches on market value, focusing on the breaches prior to 2008. The aim of this article is to present the findings from the analysis focused on 27 companies that suffered data breach between 2008 and 2012.

Keywords: Data breach, Market value, Impact analysis

Received: October 16, 2013; Revised: May 13, 2014; Accepted: June 1, 2014; Published: June 20, 2014  Show citation

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Klíma, T., & Krbušek, A. (2014). Analysis of the Impact of Data Breaches on the Market Value of Companies in the Period 2008 - 2012. Acta Informatica Pragensia, 3(1), 1-7. doi: 10.18267/j.aip.31
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