Acta Informatica Pragensia 2025, 14(2), 282-295 | DOI: 10.18267/j.aip.2721648
Political Actors in the Age of Generative Artificial Intelligence: The Czech Perspective
- Department of Political Science, Faculty of Arts, Jan Evangelista Purkyně University, Ústí nad Labem, Czech Republic
Background: The phenomenon of artificial intelligence (AI) has been studied for decades. However, only the ascent of tools such as ChatGPT brought AI into a broader public consciousness, as people started using it for a broad spectrum of tasks and questions.
Objective: The goal of this overview article is to present a new perspective on AI issues in the context of the social sciences and, more specifically, political science. Indeed, AI tools play an important role in the political process—a fact reflected by governments and other political actors, including political parties.
Methods: The qualitatively and interpretively oriented paper seeks to demonstrate existing connotations of the relationship between AI and politics in the Czech context. The text is designed as an overview based on secondary sources. We first focus on AI popularity and use in the general public and public institutions. Then the article focuses on government strategies with implications for international organizations. The final part outlines the relationship between generative AI and Czech political parties.
Results: The results indicate that the popularity of AI grew substantially after OpenAI launched its model. Nowadays, generative AI-based tools are commonly used by various public institutions. To date, the Government of the Czech Republic has issued two national strategies on AI issues. Political parties are among the actors using generative AI on a daily basis.
Conclusion: The analysis seeks to fill in the blanks in this under-researched area and to demonstrate what kind of interdisciplinary implications of the AI–politics relationship can be examined. Moreover, we view the gradual adoption of AI tools as the next step in the process of adaptation to new digital tools that started years ago.
Keywords: AI; GenAI; GAI; Political actor; Political science; National artificial intelligence strategy; NAIS.
Received: February 2, 2025; Revised: May 30, 2025; Accepted: June 2, 2025; Prepublished online: July 1, 2025; Published: July 26, 2025 Show citation
References
- AICZECHIA.cz. (2025). AICzechia. https://www.aiczechia.cz/aiczechia
- Aiforensics.org. (2024). Exposing the Use of Generative AI Imagery in the Political Campaigns of the 2024 French Elections. https://aiforensics.org/uploads/Report_Artificial_Elections_81d14977e9.pdf
- Ansolabehere, S., Iyengar, S., Simon, A. & Valentino, N. (1994). Does Attack Advertising Demobilize the Electorate? The American Political Science Review, 88(4), 829-838. https://doi.org/10.2307/2082710
Go to original source...
- Asociace.ai. (2025). O asociaci - Česká asociace umělé inteligence. https://asociace.ai/o-asociaci/
- Barberà, O, Sandri, G., Correa, P. & Rodríguez-Teruel, J. (2021). Digital Parties. The Challenges of Online Organisation and Participation. Springer. https://doi.org/10.1007/978-3-030-78668-7
Go to original source...
- Biró, M. (2025). Polícia sa zaoberá AI videom Roberta Fica vo väzení. Video je satira, reaguje jeho autor. Aktuality.sk. https://www.aktuality.sk/clanok/PCGu6Vi/policia-sa-zaobera-ai-videom-roberta-fica-vo-vazeni-video-je-satira-reaguje-jeho-autor/
- Breuer, R. (2024). Fact check: How AI influences election campaigns. Dw.com. https://www.dw.com/en/fact-check-how-ai-influences-election-campaigns/a-70469880
- Brkan, M. (2019). Artificial Intelligence and Democracy: The Impact of Disinformation, Social Bots and Political Targeting. Delphi - Interdisciplinary Review of Emerging Technologies, 2(2), 66-71. https://doi.org/10.21552/delphi/2019/2/4
Go to original source...
- Brno.ai. (2025). O nás | Brno.ai. https://www.brno.ai/o-nas/
- Brodníčková, K. (2024). Umělá inteligence puštěná ze řetězu. Kampaně nemají pravidla. Novinky.cz. https://www.novinky.cz/clanek/internet-a-pc-ai-umela-inteligence-pustena-ze-retezu-kampane-nemaji-pravidla-40484116
- Cs.cas.cz. (2025). GUHA - basic information. Cs.cas.cz. https://www.cs.cas.cz/coufal/guha/index.htm
- Coe.int. (2024). Council of Europe adopts first international treaty on artificial intelligence. Coe.int. https://www.coe.int/en/web/portal/-/council-of-europe-adopts-first-international-treaty-on-artificial-intelligence
- Consilium.europa.eu. (2025). Přínosy a rizika umělé inteligence. Consilium.europa.eu. https://www.consilium.europa.eu/cs/policies/benefits-and-risks-of-ai/
- Ct24.ceskatelevize.cz. (2023). Je tu teprve rok, ale už změnila svět. Umělá inteligence ChatGPT slaví narozeniny. Ct24.ceskatelevize.cz. https://ct24.ceskatelevize.cz/clanek/veda/je-tu-teprve-rok-ale-uz-zmenila-svet-umela-inteligence-chatgpt-slavi-narozeniny-343721
- Ct24.ceskatelevize.cz. (2024). Popularizátor AI Petr Salaba popisuje, jak pro Superdebatu ČT připravoval předvolební slogany a plakáty generované umělou inteligencí. Ct24.ceskatelevize.cz. https://ct24.ceskatelevize.cz/clanek/domaci/popularizator-ai-petr-salaba-popisuje-jak-pro-supedebatu-pripravoval-predvolebni-slogany-a-plakaty-349998
- Ct24.ceskatelevize.cz. (2025). Pavel: Volby do sněmovny bych viděl ve druhé polovině září. Ct24.ceskatelevize.cz. https://ct24.ceskatelevize.cz/clanek/domaci/pavel-volby-do-snemovny-bych-videl-ve-druhe-polovine-zari-356977
- Dny.ai. (2024). Dny AI 2024. https://www.dny.ai/#o-akci
- Drulák, P. & Beneš, V. (2020). Metodologie výzkumu politiky. Sociologické nakladatelství.
- Duberry, J. (2022). AI to optimize the effectiveness and efficiency of public services. In Artificial Intelligence and Democracy, (pp. 14-39). Edward Elgar. https://doi.org/10.4337/9781788977319.00006
Go to original source...
- Eur-lex.europa.eu. (2024). Nařízení Evropského parlamentu a Rady (EU) 2024/1689 ze dne 13. června 2024, kterým se stanoví harmonizovaná pravidla pro umělou inteligenci a mění nařízení (ES) č. 300/2008, (EU) č. 167/2013, (EU) č. 168/2013, (EU) 2018/858, (EU) 2018/1139 a (EU) 2019/2144 a směrnice 2014/90/EU, (EU) 2016/797 a (EU) 2020/1828 (akt o umělé inteligenci) (Text s významem pro EHP). Eur-lex.europa.eu. https://eur-lex.europa.eu/legal-content/CS/TXT/?uri=CELEX:32024R1689
- Feuerriegel, S., Hartmann, J., Janiesch, C. & Zschech, P. (2024). Generative AI. Business & Information Systems Engineering, 66, 111-126. https://doi.org/10.1007/s12599-023-00834-7
Go to original source...
- Folvarčný, A. & Kopeček, L. (2024). A digital party organisation? Evolution of the Czech Pirates. East European Politics, 41(1), 1-23. https://doi.org/10.1080/21599165.2024.2379892
Go to original source...
- Gerbaudo, P. (2019). The Digital Party: Political Organisation and Online Democracy. Pluto Press. https://doi.org/10.2307/j.ctv86dg2g
Go to original source...
- Gireesan, K. (2024). Democracy-Application of Artificial Intelligence. In Gireesan, K. & Chathukulam, J. (eds.), Democracy, Leadership and Governance - Application of Artificial Intelligence (pp. 351-386). Palgrave Macmillan. https://doi.org/10.1007/978-981-99-7735-2_7
Go to original source...
- Guettala, M., Bourekkache, S., Kazar, O. & Harous, S. (2024). Generative Artificial Intelligence in Education: Advancing Adaptive and Personalized Learning. Acta Informatica Pragensia, 13(3), 460-489. https://doi.org/10.18267/j.aip.235
Go to original source...
- Hájek P., Havel, I. & Chytil M. (1966). The GUHA method of automatic hypotheses determination. Computing, 1, 293-308. https://doi.org/10.1007/BF02345483
Go to original source...
- Hávranek T. (1971). The statistical modification and interpretation of GUHA method. Kybernetika, 7(1), 13-21.
- Hendl, J. (2016). Kvalitativní výzkum základní teorie, metody aplikace. Portál.
- Herel, D. & Mikolov, T. (2024). Thinking tokens for language modelling. arXiv:2405.08644. 1-7. https://doi.org/10.48550/arXiv.2405.08644
Go to original source...
- Hudson, M. (2019). Artificial Intelligence and International Politics. Routledge. https://doi.org/10.4324/9780429033575
Go to original source...
- Hynčica, P., & Šárovec, D. (2024). Success or Failure of a Newcomer? The HLAS-SD Party as a New Player in the Slovak Party System. Czech Journal of Political Science, 31(2), 169-187. https://doi.org/10.5817/PC2024-2-169
Go to original source...
- Chum, J. (2025). Antivirus: Politické strany využívají AI v předvolební kampani. Jak rozpoznat generovaný obsah? iRozhlas.cz. https://www.irozhlas.cz/veda-technologie/technologie/antivirus-politicke-strany-vyuzivaji-ai-v-predvolebni-kampani-jak-rozpoznat_2503241629_fso
- Ipsos.com. (2024). Češi a umělá inteligence: roste využívání, obezřetný postoj přetrvává. Ipsos.com. https://www.ipsos.com/cs-cz/cesi-umela-inteligence-roste-vyuzivani-obezretny-postoj-pretrvava
- Ipsos.com. (2025). 9 z 10 dětí používá AI, známkovaní od AI však vnímají rozporuplně. Ipsos.com. https://www.ipsos.com/cs-cz/9-z-10-deti-pouziva-ai-znamkovani-od-ai-vsak-vnimaji-rozporuplne
- Jääsaari, J. & Šárovec, D. (2021). Pirate Parties: The Original Digital Party Family. In Barberà, O, Sandri, G., Correa, P. & Rodríguez-Teruel, J., Digital Parties. The Challenges of Online Organisation and Participation, (pp. 205-226). Springer. https://doi.org/10.1007/978-3-030-78668-7_11
Go to original source...
- Kahánek, A. (2025). Čínské AI zjevení DeepSeek ukrojilo z hodnoty Nvidie za jediný den 14 bilionů. Novinky.cz. https://www.novinky.cz/clanek/ekonomika-cinske-ai-zjeveni-deepseek-ukrojil-z-hodnoty-nvidie-za-jediny-den-14-bilionu-40506484
- Karasová, J. (2024). Politické strany objevují před eurovolbami umělou inteligenci. Pomáhá s videi, fotkami, texty i daty. iRozhlas.cz. https://www.irozhlas.cz/zpravy-domov/umela-inteligence-eurovolby-2024-volby-do-evropskeho-parlamentu_2403261758_ako
- Kr-ustecky.cz. (2024). Na krajském webu pomůže umělá inteligence. Kr-ustecky.cz. https://www.kr-ustecky.cz/na-krajskem-webu-pomuze-umela-inteligence/d-1790152
- Lebedová, E. (2013). Voliči, strany a negativní kampaň: politická komunikace v České republice. Sociologické nakladatelství.
- Lipińska, M. (2024). Research Methods of the Impact of AI on Elections - Systematic Review. In Ziosi, M., Sartor, G., Cunha, J. M., Trotta, A. & Wicke, P. (eds.), AI for People, Democratizing AI, CAIP 2023, (pp. 63-70). Springer. https://doi.org/10.1007/978-3-031-71304-0_5
Go to original source...
- Lipold, J. (2025). Komentář: Mladí voliči v pasti. Je jich málo a partaje je neumí. Seznamzpravy.cz. https://www.seznamzpravy.cz/clanek/volby-do-poslanecke-snemovny-komentar-mladi-volici-v-pasti-je-jich-malo-a-partaje-je-neumi-274238
- Lyu, Z. (2023). Generative artificial intelligence in the metaverse era. Cognitive Robotics, 3, 208-217. https://doi.org/10.1016/j.cogr.2023.06.001
Go to original source...
- Martin, P. S. (2004). Inside the black box of negative campaign effects: three reasons why negative campaigns mobilize. Political Psychology, 25(4), 545-562.
Go to original source...
- Margetts, H. (2001). The cyber party: the causes and consequences of organisational innovation in European political parties. In European Consortium of Political Research (ECPR) Joint Sessions of Workshops, Grenoble, 6-11 April 2001: 'The Causes and Consequences of Organisational Innovation in European Political Parties'. Oxford Internet Institute. https://ora.ouls.ox.ac.uk/objects/uuid:2a695381-8a0a-423f-8a16-9bf4a7261b07/files/m48788a3bba915a8e0de047ded8c8aa4e
- Mařík, V. & Pelikán, E. (2024). Historie výzkumu AI v České republice: od minulosti až k dnešku. In Mařík, V., Trčka, M., Černý, D. et al., Proč se nebát umělé inteligence? AI pohledem nejen českých odborníků, (pp. 61-67). Jota.
- Maškarinec, P. (2020). Crossing the left-right party divide? Understanding the electoral success of the Czech Pirate Party in the 2017 parliamentary elections. Politics, 40(4), 510-526. https://doi.org/10.1177/0263395720920768
Go to original source...
- Maškarinec, P. & Naxera, V. (2022). The Pirates of Czechia: The Curse of Preferential Vote. Slovak Journal of Political Sciences, 22(1), 5-24. https://doi.org/10.34135/sjps.220101
Go to original source...
- Metz, C. & Schmidt, G. (2023). Elon Musk and Others Call for Pause on A.I., Citing 'Profound Risks to Society'. Nytimes.com. https://www.nytimes.com/2023/03/29/technology/ai-artificial-intelligence-musk-risks.html
- Mikolov, T., Yih, W. & Zweig, G. (2013). Linguistic Regularities in Continuous Space Word Representations. In Proceedings of the 2013 Conference of the North American Chapter of the Association for Computational Linguistics: Human Language Technologies, (pp. 746-751). Association for Computational Linguistics.
- Mompó, A., Meloni, M., Barberà, O., Lupato, F., Sandri, G., & von Nostitz, F. (2025). When do parties go digital? Examining the drivers of internal and external party digitalisation. Party Politics, (in press). https://doi.org/10.1177/13540688251339977
Go to original source...
- Mpo.gov.cz. (2023). Vyhodnocení veřejné konzultace k aktualizaci Národní strategie umělé inteligence. Mpo.gov.cz. https://mpo.gov.cz/assets/cz/podnikani/digitalni-ekonomika/umela-inteligence/2023/10/Vyhodnoceni-verejne-konzultace-k-aktualizaci-Narodni-strategie-umele-inteligence.pdf
- Mpo.gov.cz. (2025a). Česko jako technologický lídr. Vláda schválila Národní strategii umělé inteligence ČR 2030. Mpo.gov.cz. https://mpo.gov.cz/cz/podnikani/digitalni-ekonomika/umela-inteligence/cesko-jako-technologicky-lidr--vlada-schvalila-narodni-strategii-umele-inteligence-cr-2030--282266/
- Mpo.gov.cz. (2025b). Umělá inteligence. Mpo.gov.cz. https://mpo.gov.cz/cz/podnikani/digitalni-ekonomika/umela-inteligence/
- Musiał-Karg, M. & Luengo, Ó. G. (2021). Digitalization of Democratic Processes in Europe: Southern and Central Europe in Comparative Perspective. Springer. https://doi.org/10.1007/978-3-030-71815-2
Go to original source...
- Mv.gov.cz. (2025). Umělá inteligence. Mv.gov.cz. https://mv.gov.cz/npo/soubor/rozsirujici-studijni-texty-kapitola-3-ai-umela-inteligence.aspx
- Norris, P. (2001). Digital Divide: Civic Engagement, Information Poverty, and the Internet Worldwide. Cambridge University Press.
Go to original source...
- Norris, P. (2003). Preaching to the Converted?: Pluralism, Participation and Party Websites. Party Politics, 9(1), 21-45. https://doi.org/10.1177/135406880391003
Go to original source...
- Novák J. & Nejedlý, M. (2025). Policie kvůli kampani žádá o vydání Okamury. Nebojím se, vzkázal šéf SPD. Seznamzpravy.cz. https://www.seznamzpravy.cz/clanek/domaci-policie-zada-snemovnu-o-vydani-tomia-okamury-k-trestnimu-stihani-267540
- Novelli, C., Formisano, G., Juneja, P., Sandri, G. & Floridi, L. (2024). Artificial Intelligence for the Internal Democracy of Political Parties. Minds & Machines, 34, 36, 1-26. https://doi.org/10.1007/s11023-024-09693-x
Go to original source...
- Oecd.ai (2024). OECD AI Principles overview. Oecd.ai. https://oecd.ai/en/ai-principles
- Ochrana, F. (2013a). Metodologie sociálních věd. Karolinum.
- Ochrana, F. (2013b). Metodologie vědy: úvod do problému. Karolinum.
- Ochrana, F. (2019). Metodologie, metody a metodika vědeckého výzkumu. Karolinum.
- Pedersen, K. & Saglie, J. (2005). New Technology in Ageing Parties: Internet Use in Danish and Norwegian Parties. Party Politics, 11(3), 359-377. https://doi.org/10.1177/1354068805051782
Go to original source...
- Prg.ai. (2025). O nás - prg.ai. Prg.ai. https://prg.ai/o-nas/
- Psp.cz. (2024). Umělá inteligence pomáhá se záznamy sněmovních jednání. Chamber of Deputies Parliament of the Czech Republic. https://www.psp.cz/sqw/cms.sqw?z=19978
- Psp.cz. (2025). Ústava ČR. Psp.cz. https://www.psp.cz/docs/laws/constitution.html
- Quintais, J. P. (2025). Generative AI, copyright and the AI Act. Computer Law & Security Review, 56, 106107. https://doi.org/10.1016/j.clsr.2025.106107
Go to original source...
- Reif, K. & Schmitt, H. (1980). Nine Second-Order National Elections. A Conceptual Framework for the Analysis of European Election Results. European Journal of Political Research, 8, 3-44. https://doi.org/10.1111/j.1475-6765.1980.tb00737.x
Go to original source...
- Root.cz. (2023). Obsah generovaný AI by měl být označený, říká Věra Jourová z Evropské komise. Root.cz. https://www.root.cz/zpravicky/obsah-generovany-ai-by-mel-byt-oznaceny-rika-vera-jourova-z-evropske-komise/
- Stuurman, K. & Lachaud, E. (2022). Regulating AI. A Label To Complete the Proposed Act on Artificial Intelligence. SSRN, 1-23. http://dx.doi.org/10.2139/ssrn.3963890
Go to original source...
- Šárovec, D. (2024a). TikTok as a Security Threat? A Challenge for Political Actors in the Czech Republic. In Kancik-Kołtun, E. (ed.). Contemporary Security Problems of Poland and the Czech Republic. Maria Curie-Skłodowska University Press.
- Šárovec, D. (2024b). Theoretical debate on party digitalization: The case of the Czech Republic. Central European Journal of Politics, 10(1), 1-14. https://doi.org/10.21062/cejp.2024.002
Go to original source...
- Tinnirello, M. (2022). The Global Politics of Artificial Intelligence. Chapman and Hall/CRC. https://doi.org/10.1201/9780429446726
Go to original source...
- Tomić, Z., Damnjanović, T. & Tomić, I. (2023). Artificial Intelligence in Political Campaigns. South Eastern European Journal of Communication, 5(2), 17-28. https://doi.org/10.47960/2712-0457.2.5.17
Go to original source...
- Trends.google.com. (2025). Umělá inteligence, AI. Trends.google.com. https://trends.google.com/trends/explore?date=2020-01-26%202025-01-26≥o=CZ&q=%2Fm%2F0mkz,ai&hl=cs
- Trčka, M. (2024). Má veřejnost strach z aplikací AI? In Mařík, V., Trčka, M., Černý, D. et al., Proč se nebát umělé inteligence? AI pohledem nejen českých odborníků, (pp. 219-228). Jota.
- UDHPSH.cz. (2025). Úřad pro dohled and hospodařením politických stran a hnutí. Udh.gov.cz. https://udh.gov.cz/o-nas
- Unesco.org. (2021). Ethics of Artificial Intelligence. Unesco.org. https://www.unesco.org/en/artificial-intelligence/recommendation-ethics
- Vaníčková, K. & Nejedlý, M. (2024). Podvodná videa s politiky policie neřeší, nemají "trestněprávní přesah". iDNES.cz. https://www.idnes.cz/zpravy/domaci/politici-deepfake-videa-stihani-trest-nemaji-ministerstvo-vnitra.A240130_102555_domaci_vank
- Vilček, I. (2025. Slovenskem hýbe AI video s Pellegrinim a Ficem ve vězení. Novinky.cz. https://www.novinky.cz/clanek/zahranicni-evropa-slovenskem-hybe-ai-video-s-pellegrinim-a-ficem-ve-vezeni-40517628
- Vlada.gov.cz. (2019). Národní strategie umělé inteligence v České republice 2019. Vlada.gov.cz. https://vlada.gov.cz/assets/evropske-zalezitosti/umela-inteligence/NAIS_kveten_2019.pdf
- Vlada.gov.cz. (2024). Národní strategie umělé inteligence České republiky 2030. Vlada.gov.cz. https://vlada.gov.cz/assets/evropske-zalezitosti/umela-inteligence/Umela_inteligence/Narodni-strategie-umele-intelience-CR-2030.pdf
- Volby.cz. (2024a). Volby do Evropského parlamentu konané na území České republiky ve dnech 07.06. - 08.06.2024. Volby.cz. https://www.volby.cz/pls/ep2024/ep?xjazyk=CZ
- Volby.cz. (2024b). Volby do zastupitelstev krajů konané 20.9. - 21.9.2024. Volby.cz. https://www.volby.cz/app/kz2024/cs/home
This is an open access article distributed under the terms of the Creative Commons Attribution 4.0 International License (CC BY 4.0), which permits use, distribution, and reproduction in any medium, provided the original publication is properly cited. No use, distribution or reproduction is permitted which does not comply with these terms.